Let’s imagine that somebody is looking for software development companies to outsource their new project. Is there a way to be sure that a vendor can be trusted? That’s what most customers think about when they go through online shops and software development companies’ listings/directories….
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So you are a marketing manager or owner of an IT company/software development company/outsourcing software house, whatever you call it. You know you have to do marketing for your company, but how the hack should you do that? Here is another ultimate guide on B2B…
“Content Marketing’s way more than a buzzword. Currently, it’s the hottest trend in the marketing industry as it’s the biggest gap between what brands produce and what buyers actually need.” – Michael Benner According to BusinessWire, the content marketing global market value has been predicted…
SEO for technology companies requires patience. Results don’t happen overnight. Read on for our guide on creating and implementing efficient growth strategies for IT companies through content marketing and SEO. We created this practical guide on SEO for IT companies to help you start out or…
Ever wondered what makes content creators and brands so successful on Instagram? There are newspaper magazines and culinary blogs that manage to stay relevant online with hundreds of thousands (and even millions) of active followers. The fact is: the vast majority of popular accounts owe…
Are you looking for the best platform to host a WordPress website? Then, you should host WordPress on AWS cloud service. Why? WordPress has seen many changes since its initial release in 2003. Nowadays, it has become the most sought-after content management system that powers…
Rebecca Lieb says that “Content is the atomic particle of all digital marketing.” Marketing is pertinent to success if you’re a startup or even an established business looking for a new launch. Conventional marketing isn’t much appreciated by customers so content marketing comes into play….
The 80/20 rule was a principle formulated by Italian economist Vilfredo Pareto. In his 1896 paper Cours d’Économie Politique, the economist highlighted that 80% of the land in Italy was controlled by 20% of the population. This led to the deduction of the rule that…
In today’s digital world, one of the biggest mistakes most software development companies make is neglecting the importance of identifying their ideal customer profile. In the end, they find themselves in deep waters, as by then, they would have already spent most of their valuable…
The Digital Age has brought us limitless possibilities for marketing. How can marketers get a grip on increasingly complex SEO algorithms to rank their website higher? Are there any tools that help identify customer’s interests? I have good news! With a reliable B2B martech stack,…